Description
When AV Modular approached us, it wasn’t just about a visual refresh, they were looking for a strategic leap.
As a leading manufacturer of electricals such as switches and LEDs, they wanted their identity to reflect the innovation and reliability behind their products.
At 8 Spades, we had the opportunity to drive this transformation, from redefining the logo, colour palette, and packaging to developing content for the launch event, including a film that showcases the rebranding.
We brought the story to life using motion graphics, a format often underestimated, but unmatched when it comes to telling a compelling brand story with clarity and flair.
With a powerhouse in-house team of designers, copywriters, and motion graphic artists, we built something bold, minimal, and fresh, yet rooted in the industry’s realities.
This professional campaign titled 'Rewiring a brand, Inside out!' was published in India in June, 2025. It was created for the brand: AV Modular, by ad agency: 8 Spades Advertising. This Design, Film, and Print media campaign is related to the Electronic Devices industry and contains 1 media asset. It was submitted 4 days ago by Co-Founder and Head of Spades Films: Sree Vempaty of 8 Spades Advertising Pvt. Ltd..
Credits
Client: AV Modular
Client Team: Aashish Jain, Bharat Ranka, Ajay Jain, Kiran Jain, Vikram Jain, Naresh Jain, and Simran Vohra
Agency: 8Spades Advertising Pvt. Ltd.
Account Manager: Anjan Rajamani
Creative Strategist: Aishwarya Natarajan
Copywriter: Balachandar B
Design: Alagar Raja P, Aarthi Akoram, Prakash, Vasanth Krishna
VFX Supervision: Lokesh Raj M
Motion Graphics (MFX): Yashwanth Reddy Vadicharla, Vishwanathan Balasubramanian
